An Introduction

  • Posted by Carrie Hawthorne
    My name is Carrie Hawthorne and I am PJT's executive director. I'll be traveling in Peru from January 22 - February 22 to work with artisans on product design and development as well as spend time getting to know all of the artisans whose beautiful products we sell. I have been working with PJT since April and this will be my first time meeting the artisans and the wonderful staff we work with in Lima, Bridge of Hope. When I'm able to access the internet I'll be posting to this blog to share the stories - both the challenges and accomplishments - of my travels. 

    Here's a map of where I'll be traveling (the map is interactive so you can click on the different markers to see what artisan groups are in each city and when I'll be traveling where and unfortunately - the roads are not nearly that straight!!).


    View Larger Map

    One of the many challenges of working in Fair Trade crafts is developing new products. Fair Trade is fundamentally about involving more people in the global marketplace - marginalized populations who often live in very rural areas. But how are these artisans supposed to know and/or predict what will sell in a market thousands of miles away for people of a different culture and class? PJT works with these artisans to come up with new ideas in addition to improving already existing products. Some of our artisans are practicing craft traditions that have been in their families for many generations and for those artisans, we try to preserve cultural traditions by adapting their skills to better fit the global marketplace. Other artisans learned their skills because of their involvement in the Bridge of Hope Fair Trade Project.

    So during my travels, I will visit every single artisan group and work with them on developing new products that will be ready for export in a few months. I will also be working with the artisans to analyze the pricing of their products. (Our artisans set the prices that they feel are fair for their work; this price covers the cost of materials and payment for labor, and is not less than minimum wage. Learn more about PJT pricing here< /A>.) A tool that will help us in this analysis is the Fair Wage Guide, developed by World of Good along with a host of other ngo's, Fair Trade organizations, and non-profits.

    I will also focus on just getting to know the artisans and listening to their stories. I think one of the neat things about Fair Trade is that when you purchase a product, you can trace it back to a cooperative actual persons, not just some factory that churns out millions of the same thing every day. Many of the artisans have had difficult lives and lived through the Years of Terrorism - where communities and neighbors were often pitted against each other - and we want to capture their story. I hope to retell their stories to people who visit PJT's website and purchase PJT products. PJT products not only are about trying to bring economic justice to producers but are also about a cultural exchange.

    My tentative travel schedule is:

    1/22 - Arrive in Lima
    1/23-1/30 - Meet the Bridge of Hope staff and artisan groups in the Lima area (11 different groups)
    1/25 - Give presentation about PJT at annual La Red Uniendo Manos Peru meeting
    1/31-2/3 - Meet artisan groups in the Huancayo region (4 different groups) and work on new product designs
    2/4-2/14 - Meet artisan groups in the Huancavelica region (8 different groups)
    2/15-2/18 - Revisit artisan groups in Huancayo to review advancement of new product designs
    2/19-2/22 - Revisit artisan groups in Lima to review advancement of new product designs
    2/23 - Vacation!!!

    Finally, don't forget to enter our new product contest by January 28th! Check it out here...

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